Retail Foot Traffic Doesn’t Equal Sales

Costco and Dollar General may be winning traffic, but Facteus transaction data shows a different retail leaderboard. Here’s what the wallet reveals about Walmart, Target, Costco, and Dollar General.

The QSR value wars are buying traffic, not loyalty

Two years after McDonald’s launched its $5 Meal Deal, the data shows a surprising outcome: while promotions boosted traffic, they often failed to build loyalty. Facteus analyzed 18 major QSR chains and found that 83% experienced lower customer retention than before the value wars began. The results reveal which brands turned discounts into repeat visits — and which simply bought temporary traffic.

The Fastest Growing Merchants of 2025: What Real Consumer Spend Data Reveals

Discover the fastest-growing U.S. merchants of 2025 using real consumer transaction data. See who’s gaining share across retail, restaurants, and convenience.

Cyber Five, Called in Advance: How Our Predictions Stacked Up Against Real Spend

Real transaction data from the Cyber Five weekend validates or disproves predictions. See how consumers are actually behaving this holiday season.

The Cyber Five Is Coming. Here’s What We Think Will Happen – Based on the Facts

Holiday shopping predictions backed by real transaction data. See what to expect this Cyber Five and how consumers are spending.

WHOLE FOODS MARKET Cross-Shopping Diagram

Explore other merchants where WHOLE FOODS MARKET customers also choose to shop.